Archive for 'February,2012'

Job Seekers: 5 interview tips that can lead to a big result

Job Seekers: 5 interview tips that can lead to a big result

If public speaking is social phobia number one, surely the job interview, with its unpredictability and potential for absolute disaster, must rank just as high as dancing in public. We all want to make a good [...]

Job forecast for digital marketing

Job forecast for digital marketing

So 2011 has passed us by all too quickly. Here in early 2012, it’s natural to wonder what the job market will look like over the next 12 months. It’s been one hell of a year, [...]

5 lessons from Coca Cola’s new content marketing strategy

5 lessons from Coca Cola’s new content marketing strategy

Coca Cola has been a company that has set a high standard over the years on how to market on television and mass media. Its ads have always been creative and entertaining. Through its huge marketing [...]

Are recruitment agencies going to die out in Recruitment 4.0?

Are recruitment agencies going to die out in Recruitment 4.0?

I was reading an interesting opinion piece by Matthew Jeffery, who is Head of EMEA talent acquisition & global talent brand for Autodesk. The article is a long, but interesting one about Jeffery’s vision for recruitment [...]

Do you have the courage to take one simple, life-changing action every day?

Do you have the courage to take one simple, life-changing action every day?

I am weak. I promised myself three years ago I would do this, every day. It’s so simple and incredibly valuable to living a fulfilling, evolving and exciting life. But I have failed (so far). I [...]

5 top ways to retain your staff without breaking the budget

5 top ways to retain your staff without breaking the budget

You’ve probably read this before: we’re in the middle of a talent shortage. To challenge employers even more, the very real issue of talent retention is also getting its share of discussion, and with good reason; [...]

Enter the Dragon – the Marketing Exodus of 2012?

Enter the Dragon – the Marketing Exodus of 2012?

It’s the beginning of another glorious new year in digital marketing and already people are speculating about what’s in store for the coming 12 months. What changes will Google throw our way? Will social media continue [...]

Nihil Timendum Est [Fear Nothing]

Nihil Timendum Est [Fear Nothing]

With the pervasive presence of the media and the visceral quality of its imagery, we are all given the feeling that we are living in a world that is filled with danger. And even though we [...]

Informational interviewing: Don’t be afraid to go straight to the top!

Informational interviewing: Don’t be afraid to go straight to the top!

When you one day make the decision to change jobs or careers, I would hope that it won’t just be a case of waking up one morning, handing in your resignation and then wondering how on [...]

13 tips to land your first job in Marketing, Digital or Creative

13 tips to land your first job in Marketing, Digital or Creative

At this time of year recruiters and HR professionals get inundated with resumes from eager, young university students inquiring about internship opportunities and entry-level positions. You need to stand out; you need to somehow make your [...]