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Archive for 'September,2012'

Is an offline approach to the online job hunt possible?

Is an offline approach to the online job hunt possible?

‘Seek and you shall find’, says one ubiquitous job site. It’s true, to an extent; punch a few keywords into the little white box, and you most likely will find a job that ticks those other [...]

Land your ideal job, one small step at a time

Land your ideal job, one small step at a time

When faced with the realism of the current recruitment market conditions, it is tempting to hide your head under the covers and pray for divine intervention. With graduate unemployment levels on a par with school leavers, [...]

Interview Tip: “Tell me about your biggest achievement?”

Interview Tip: “Tell me about your biggest achievement?”

I love asking people the question ‘what has been your biggest achievement?’. It allows me to find out more about what makes a person tick, what drives them, what they value in life. We don’t just [...]

How 5 creative brands pin on Pinterest

How 5 creative brands pin on Pinterest

On this planet of over 7 billion people, 2 billion internet users with 550 million websites creating massive amounts of “big data” it is sometimes hard to get noticed. Tweets on Twitter stream past your screens in [...]

What makes an exceptional Marketing Manager?

What makes an exceptional Marketing Manager?

A big part of a company’s success or failure is directly tied to the effectiveness of its marketing efforts. Whether a company has a dedicated Marketing Manager, or they outsource marketing efforts to an agency, marketing [...]

Employee onboarding – The key to success

Employee onboarding – The key to success

According to Wikipedia, Onboarding refers to “the mechanism through which new employees acquire the necessary knowledge, skills, and behaviors to become effective organizational members and insiders”. I’m sure most of you would agree with this definition, [...]

The recruiter, the briefcase and a powerful message for success

The recruiter, the briefcase and a powerful message for success

“I have the perfect candidate for this role,” recruiter Peter said. And with that he carefully placed his briefcase on my desk, unlocked the latches, and gently opened it. It was then I saw something that [...]

An insightful interview question to put on your radar

An insightful interview question to put on your radar

Corporate Social Responsibility and an emphasis on the triple bottom line is something that many large organisations focus on today. Some will even get behind various initiatives incorporating staff rewards and staff development as part of [...]

Brand positioning: More sameness = less potential

Brand positioning: More sameness = less potential

A recent inspiring read came from Harvard professor, Youngme Moon, in her book “Different; Escaping the Competitive Herd” blog. She concludes that corporations have become experts at replication, but aren’t that good at creating meaningful differences. [...]