About the Author

Craig has 22 years experience advising major corporations and senior executives in Australia and South Africa, providing counsel on thought leadership, issues and crisis management, media relations and profile management across the financial and professional services, biotech, property, FMCG, telecoms, IT and government sectors.

He is the author of Brand Stand: seven steps to thought leadership and the blog post www.thoughtleadershipstrategy.net/. He is passionate about thought leadership. His focus is on how companies or individuals arrive at a robust thought leadership position and how to leverage their thought leadership and other related content to maximum effective through a multiplicity of channels including social media.